Welcome
Although this website features Mike Berman's Techtalk column, which covers everything and anything having to do with personal computers, it also features Andy Marken's Content Insider columns, which deal with marketing trends affecting the public relations and advertising industry and tech/computer companies. You can also follow the ongoing battle over issues affecting geeks worldwide as Mike and Dave Berman go head-to-head in their Berman Vs. Berman debates.
The 5G Content, Connected World Coming to Your Neighborhood
“I know what came over you: High Anxiety. You've still got it!” – Dr. Vicktor Lillolman, “ High Anxiety ,” Crossbow Productions, 1977
If you happen to be in Stockholm and walk down one of the main drags, you’ll see a huge line of international players stretching as far as the eye can see.
TV Addicts may Want to Mend the Cord
Lesson learned in 2017: You may want to think twice before “cutting the cord,” especially if you can’t live without so-called premium channels, a DVR and local sports.
Our adventure in cord-cutting lasted about a year as we tolerated buffering delays (with WIFI speeds logging in at 230 megabits per second), dropped connections and mounting subscription fees for PlayStation Vue, Netflix, Hulu and Amazon Prime.
Media & Entertainment Has Become the New Wild West
“When two hunters go after the same prey, they usually end up shooting each other in the back. And we don't want to shoot each other in the back.” – Col Douglas Mortimer, “For a Few Dollars More ,” Produzioni Europee Associates (PEA), 1965
Change is taking place in every corner of the M&E industry.
It would be nice if we could blame the chaos on FAANG (Facebook, Amazon, Apple, Netflix, Google) and BAT (Baidu, Alibaba, Tencent), but it’s not that simple.
Suddenly, we have an embarrassment of riches – content, channels, screens, audience – and no one is certain how to make money off it.