Social Media is the Customers’ Domain, Not Marketing’s
“ Release the Kraken!” – Zeus, “ Clash of the Titans,” Warner Bros., 2010
If Tim Berners-Lee, often called the inventor of the World Wide Web, had known that his development of HTTP (Hypertext Transfer Protocol) back in 1989 would become a huge, unrelenting ad hose, he might have changed his mind about releasing it on humanity.
Okay, you can’t credit/blame him for all of it.
Power to the Smartphone Users!
The era of mobile devices has made us all power hungry!
Let's face it: None of us are happy with the battery life of our smartphones, tablets and headsets.
Well, thanks to the folks at mJoose, things are about to change. They have found a way to give your iPhone 6 and 6S a power boost and increase their range without needing to carry around a portable charging device. They will also be releasing versions for the iPhone 7 and the Galaxy S7 and S7 Edge later this year.
The New Film, Video Experience Begins to Take Hold
“We're nothing but a simulation on some computer.” – Douglas Hall, “The Thirteenth Floor,” Columbia Pictures, 1999
Industry analysts – and the media folks who interpret what they say – swear Pokemon Go is proving that AR (augmented reality) is real.
Jeezz folks, it isn’t really AR – more like an anemic subset.
And like most subsets, it will come and go and I will almost have totally missed it.
Actually, that’s not true because it turns out, I did the same thing Nick Bicanic, director and consultant on VR (virtual reality)/AR projects, did when it came out:
Post Production – The Drudgery Part of VR Filmmaking
“I want you to follow, because no matter what you think you might know, we will always be one step, three steps- seven steps ahead of you, and just when you think you're catching up, that's when we'll be right behind you.” – J. Daniel Atlas, “ Now You See Me ,” Summit Entertainment, 2013
If you were lucky enough to live in the Americas, you were able to watch most of the Summer Olympics in near real time – streamed to your computer at the office, to your smartphone when you were out and about and to your huge 4K HDR (high dynamic range) TV at home.
For everyone else around the globe … sorry.